# Head of Marketing Resume Sample - ATS Template 2026 > Get a Head of Marketing resume (CV) sample with an ATS-friendly format, strong bullet points, role keywords, and job-specific guidance. Canonical HTML: https://www.liftmycv.com/resume-samples/head-of-marketing-resume/ Markdown: https://www.liftmycv.com/resume-samples/head-of-marketing-resume.md Site: https://www.liftmycv.com/ Head of Marketing Resume Sample - ATS Template 2026 On this page, you can preview an ATS-friendly Head of Marketing resume template, see what to include in each section, review strong bullet examples and relevant keywords, avoid common mistakes, and create a job-specific resume that fits real head of marketing roles. { "title": "How LiftmyCV Helps with Head of Marketing Resumes", "subtitle": "For a Head of Marketing resume, LiftmyCV helps create job-specific resumes, generate a resume for each application, and match your resume to relevant roles.", "cards": [ { "icon": "FileText", "title": "Create Job-Specific Resumes", "desc": "Paste a job description and create a job-specific resume in under a minute for less than $1.", "href": "https://www.liftmycv.com/ai-resume-generator/" }, { "icon": "Bot", "title": "Generate Per-Job Resumes During Auto-Apply", "desc": "During auto-apply sessions, LiftmyCV can generate a per-job resume for each role, helping your application stay aligned with the job description.", "href": "https://www.liftmycv.com/ai-auto-apply/" }, { "icon": "Search", "title": "Match Your Resume to Relevant Openings", "desc": "LiftmyCV uses AI to match your resume with relevant jobs, autofill application forms, and submit applications automatically.", "href": "https://www.liftmycv.com/ai-job-matching/" } ] } { "title": "Why This Head of Marketing Template Works", "intro": "A Head of Marketing resume has to connect strategy, channel leadership, team management, and revenue influence without becoming crowded. This structure keeps the resume readable for ATS-based applications and practical for recruiter review, while giving space for campaign ownership, budget scope, positioning work, marketing operations, and measurable growth outcomes.", "items": [ { "title": "Readable ATS Formatting", "text": "The layout uses standard section labels, simple headings, and text-based formatting for contact details, summary, skills, experience, education, and certifications. That matters for a Head of Marketing resume because platforms may need to read channel names, leadership scope, CRM tools, analytics platforms, budget ownership, and campaign results without relying on graphics or columns." }, { "title": "Executive Section Flow", "text": "The structure places the summary and core marketing leadership skills before the experience section, so a reviewer can quickly see scope across brand, demand generation, product marketing, lifecycle, and team management. Experience entries then carry the heavier detail, including reporting lines, budget responsibility, cross-functional work, and major go-to-market initiatives." }, { "title": "Natural Keyword Placement", "text": "A Head of Marketing resume needs keywords without reading like a copied job description. Dedicated skills and experience areas give room for terms such as marketing strategy, demand generation, brand positioning, campaign management, marketing analytics, CRM, lifecycle marketing, content strategy, product launches, and sales alignment in context." }, { "title": "Outcome-Focused Bullet Space", "text": "The experience section gives enough room to tie leadership actions to measurable marketing outcomes. Good bullets for this role can cover pipeline contribution, qualified lead growth, acquisition cost improvements, conversion gains, retention campaigns, launch performance, budget efficiency, team expansion, agency management, or reporting systems built for executive decision-making." } ] } { "title": "What to Include in This Resume", "intro": "A Head of Marketing resume should connect brand, demand generation, lifecycle, product marketing, analytics, and team leadership to business outcomes. Use each section to show scope, budget ownership, channel mix, marketing technology, executive reporting, and measurable improvements in pipeline, retention, conversion, or market awareness.", "columns": [ "Section", "What to write", "What to avoid", "Example" ], "rows": [ { "section": "Professional Summary", "what_to_write": "Summarize senior marketing scope, company stage, team leadership, core channels, revenue partnership, and one measurable outcome tied to pipeline, acquisition, retention, or brand performance.", "what_to_avoid": "Avoid vague executive branding, unsupported leadership claims, and summaries that do not mention channels, team scope, or commercial outcomes.", "example": "Head of Marketing with 11+ years of experience leading demand generation, brand strategy, lifecycle marketing, product launches, and marketing operations for B2B SaaS companies. Increased qualified pipeline by 38% through integrated campaigns, CRM segmentation, sales alignment, and clearer executive reporting." }, { "section": "Areas of Expertise", "what_to_write": "List strategic and operating strengths across full-funnel marketing, GTM planning, budget management, team leadership, analytics, campaign strategy, and cross-functional revenue collaboration.", "what_to_avoid": "Avoid generic soft skills, broad business terms, or disconnected specialties that do not reflect ownership of a marketing function.", "example": "Go-to-Market Strategy, Demand Generation, Brand Positioning, Lifecycle Marketing, Product Marketing, Marketing Operations, Budget Management, Sales Alignment, Executive Reporting, Team Leadership" }, { "section": "Technical Proficiencies", "what_to_write": "Include marketing platforms, CRM systems, analytics tools, campaign systems, reporting platforms, and collaboration tools used to plan, launch, measure, and optimize marketing programs.", "what_to_avoid": "Avoid listing every tool ever used, outdated software without context, or tools unrelated to senior marketing leadership.", "example": "Salesforce, HubSpot, Marketo, Google Analytics 4, Looker, Tableau, LinkedIn Campaign Manager, Asana, Adobe Creative Cloud" }, { "section": "Professional Experience", "what_to_write": "Show leadership scope, reporting line, team size, budget ownership, campaign mix, technology stack, cross-functional partners, and measurable results across pipeline, conversion, retention, or brand metrics.", "what_to_avoid": "Avoid responsibility-only bullets, channel lists without outcomes, and claims that do not explain scope, method, or business result.", "example": "Head of Marketing, ApexCloud Software. Led a 12-person marketing team across demand generation, product marketing, lifecycle, and creative, increasing marketing-sourced pipeline by 41% in 12 months. Rebuilt HubSpot and Salesforce reporting, introduced quarterly campaign planning, and reduced lead-to-MQL leakage by 27%." }, { "section": "Earlier Roles", "what_to_write": "Include earlier marketing leadership or manager roles that show progression into department ownership, especially demand generation, brand, product marketing, growth, or marketing operations roles.", "what_to_avoid": "Avoid describing old responsibilities in detail if recent Head of Marketing experience already carries the page.", "example": "Director of Demand Generation, Northstar Analytics, 2018 to 2021" }, { "section": "Education", "what_to_write": "Add the degree, institution, and graduation year; coursework may help if it supports marketing strategy, analytics, finance, consumer behavior, or communications leadership.", "what_to_avoid": "Avoid unrelated coursework, inflated academic descriptions, or education details that distract from senior marketing accomplishments.", "example": "Bachelor of Science in Marketing, University of Illinois Urbana-Champaign, 2014. Coursework in Marketing Analytics, Consumer Behavior, and Business Strategy" }, { "section": "Certifications", "what_to_write": "Include current certifications or executive training tied to analytics, CRM, automation, product marketing, leadership, experimentation, or revenue operations.", "what_to_avoid": "Avoid beginner courses that weaken a senior profile or expired credentials that are no longer accurate.", "example": "HubSpot Marketing Software Certification, Google Analytics Certification, Product Marketing Alliance Core Certification, Pragmatic Institute Foundations" } ], "quick_tip": "Anchor every section in marketing scope, operating ownership, and measurable business outcomes rather than campaign activity alone." } { "title": "Head of Marketing Resume Example Bullets", "intro": "Weak Head of Marketing bullets list duties. Strong bullets connect strategy, channel scope, team ownership, budget discipline, and measurable business results.", "columns": [ "Bullet", "Strong bullet", "Weak bullet" ], "rows": [ { "section": "Revenue Pipeline", "strong_bullet": "Owned full-funnel marketing strategy across paid media, lifecycle, content, and events, generating $18M in influenced pipeline through tighter ICP targeting and Salesforce campaign attribution.", "weak_bullet": "Managed marketing campaigns for lead generation." }, { "section": "Brand Positioning", "strong_bullet": "Repositioned company messaging for enterprise buyers by refining category narrative, sales decks, website copy, and analyst materials, improving win-rate feedback from strategic account teams.", "weak_bullet": "Worked on company messaging and branding." }, { "section": "Marketing Operations", "strong_bullet": "Rebuilt marketing operations in HubSpot and Salesforce, standardizing lead scoring, lifecycle stages, attribution reporting, and MQL handoff rules for a 35-person sales organization.", "weak_bullet": "Handled marketing systems and reporting." }, { "section": "Product Launches", "strong_bullet": "Led go-to-market planning for three product launches, coordinating positioning, enablement, email nurture, webinars, and partner announcements that produced 2,400 qualified inquiries.", "weak_bullet": "Helped launch new products and campaigns." }, { "section": "Team Development", "strong_bullet": "Built a 12-person marketing team across demand generation, product marketing, content, and design, creating quarterly planning rituals and performance dashboards tied to pipeline goals.", "weak_bullet": "Managed the marketing team and projects." } ] } { "title": "Head Of Marketing Keywords Recruiters Often Look For", "intro": "Use these role-relevant terms naturally across your summary, skills, experience bullets, and leadership achievements.", "items": [ "Marketing Strategy", "Demand Generation", "Go-to-Market", "Brand Positioning", "Revenue Marketing", "Marketing Operations", "Pipeline Growth", "Product Marketing", "Lifecycle Marketing", "CRM", "HubSpot", "Salesforce", "Marketing Automation", "Attribution Modeling" ] } Head of Marketing Resume Formatting Rules This section helps you catch formatting and content problems before your Head of Marketing resume reaches a recruiter or ATS. Check for vague wording, missing metrics, generic skill lists, tiny fonts, unclear formatting, and unreadable structure that can hide campaign ownership, revenue influence, team leadership, and channel strategy. - use a clean, ATS-friendly layout - keep the resume to one page when possible, two pages only when justified - use readable 10.5 to 12 pt body text - stick to standard fonts like Arial, Calibri, or Times New Roman - use clear section headings and a simple reading order - keep contact details in the main body of the resume - show measurable marketing impact with numbers and outcomes - name the marketing tools and platforms you actually used - tailor keywords naturally to the target Head of Marketing role - save the file as a simple .pdf or .docx - do not use photos or profile pictures - do not use fancy or decorative fonts - do not add tables, columns, text boxes, icons, or graphics - do not place important details in headers or footers - do not turn the resume into a dense wall of text - do not write vague claims without metrics or context - do not list every marketing tool or platform you have ever touched - do not stuff keywords unnaturally - do not let the resume run past two pages for this template - do not use design-heavy layouts that are harder for ATS to parse ## Resume sample Maya Ellison Head of Marketing Austin, TX • maya.ellison@liftmycv.com • linkedin.com/in/mayaellison ## Professional Summary Head of Marketing with 7 years of experience building B2B and SaaS marketing programs across demand generation, brand positioning, lifecycle marketing, product launches, and revenue reporting. Experienced in leading small marketing teams, managing multi-channel budgets, aligning campaign strategy with sales pipeline goals, and translating performance data into executive-level decisions. Background includes CRM and marketing automation ownership, account-based programs, paid acquisition, content strategy, partner marketing, and attribution reporting. ## Areas of Expertise Go-to-Market Strategy • Demand Generation • B2B SaaS Marketing • Brand Positioning • Revenue Marketing • Marketing Leadership • Account-Based Marketing • Product Marketing • Lifecycle Marketing • Paid Media Strategy • Sales Enablement • Campaign Planning • Lead Nurturing • Pipeline Reporting • Conversion Optimization • Budget Management • Team Development • Executive Reporting ## Technical Proficiencies HubSpot Marketing Hub • Salesforce CRM • Adobe Marketo Engage • Google Analytics 4 • Google Ads • LinkedIn Campaign Manager • Meta Ads Manager • 6sense • Semrush • Ahrefs • Tableau • Power BI • Looker Studio • Asana • Slack • Notion • Zapier • ChatGPT • Jasper • Figma • Canva ## Professional Experience Brightline Data Systems — Austin, TX | January 2024 – Present Head of Marketing Lead marketing strategy for a 140-person B2B analytics SaaS company, overseeing demand generation, product marketing, content, paid acquisition, lifecycle programs, and marketing operations. - Built an integrated demand generation plan across paid search, LinkedIn Ads, webinars, partner campaigns, and nurture programs, increasing marketing-sourced pipeline by 42% year over year. - Managed a $1.2M annual marketing budget and reallocated spend toward higher-converting channels, reducing blended cost per qualified lead by 24% within two quarters. - Led a team of 6 across growth marketing, content, design, product marketing, and marketing operations, introducing quarterly planning, campaign briefs, and weekly pipeline reviews. - Partnered with sales leadership to define MQL, SQL, and opportunity stage criteria in Salesforce and HubSpot, improving handoff quality and reducing lead follow-up gaps by 31%. - Launched an account-based marketing program for enterprise prospects using 6sense intent signals and LinkedIn audience segmentation, influencing $3.8M in open pipeline. - Repositioned core product messaging for finance and operations personas, supporting a website refresh that increased demo request conversion rate from 2.7% to 4.1%. - Created executive dashboards in GA4, HubSpot, Salesforce, and Looker Studio to report channel performance, campaign ROI, funnel velocity, and pipeline contribution. Northstar Workflow — Denver, CO | March 2021 – December 2023 Director of Marketing Owned marketing programs for a workflow automation platform serving mid-market operations teams, with responsibility for acquisition, lifecycle marketing, content strategy, events, and sales enablement. - Developed the annual marketing plan across content, paid media, email, partner marketing, and virtual events, increasing qualified demo volume by 58% over 18 months. - Implemented HubSpot lead scoring and lifecycle workflows, improving MQL-to-SQL conversion from 36% to 49% through tighter segmentation and sales-ready nurture paths. - Led product launch campaigns for 3 major feature releases, creating positioning briefs, sales one-pagers, customer emails, landing pages, and webinar content. - Produced vertical-specific campaigns for healthcare operations and logistics teams, generating 1,900 net-new contacts and 220 qualified opportunities. - Collaborated with RevOps to clean CRM source tracking and campaign attribution, reducing uncategorized lead sources by 67% and improving monthly revenue reporting accuracy. - Directed a content program spanning case studies, comparison pages, product guides, and executive webinars, increasing organic trial signups by 35%. - Negotiated vendor contracts for paid media, design, webinar software, and content production, saving approximately $86K annually without reducing campaign volume. PillarPoint Software — Raleigh, NC | June 2018 – February 2021 Senior Growth Marketing Manager Managed acquisition and conversion programs for a B2B software company, with a focus on paid channels, landing page testing, email nurture, analytics, and campaign operations. - Planned and optimized Google Ads and LinkedIn campaigns with $65K in monthly spend, improving lead-to-opportunity conversion by 29% through audience refinement and landing page testing. - Built automated nurture journeys in Marketo for trial users, event attendees, and inactive leads, contributing to a 22% lift in sales-accepted leads. - Created A/B tests for pricing pages, demo request forms, and webinar registration pages, increasing average landing page conversion rate from 5.4% to 7.2%. - Partnered with product marketing to translate customer interviews into campaign messaging for IT, operations, and finance buyer segments. - Prepared weekly performance reports covering spend, lead quality, funnel conversion, campaign source, and pipeline influence for marketing and sales leadership. ## Earlier Roles **Marketing Specialist**, AlderCloud Tech — Charlotte, NC | 2017 – 2018. Supported email campaigns, event promotion, CRM list management, blog publishing, and campaign performance reporting for a B2B software marketing team. ## Education **Bachelor of Business Administration in Marketing** University of North Carolina at Charlotte — Charlotte, NC ## Certifications Google Analytics Certification • HubSpot Marketing Software Certification • Google Ads Search Certification • LinkedIn Marketing Labs Certification • Salesforce Certified Marketing Cloud Email Specialist ## Example jobs - **Global Head of Marketing — TreasurySpring — London, England, United Kingdom**: TreasurySpring is building the modern infrastructure for institutional cash investing. Our platform gives corporate treasurers and finance teams direct access to diversified, high-quality short-term investments that historically were difficult to access outside the largest institutions. Founded by veterans of hedge funds and asset management and having raised over $42M, today TreasurySpring supports 850+ institutional clients across 28 jurisdictions, with more than $350B of investment flows executed through its platform. Corporate balance sheets hold trillions of dollars of short-term investable cash globally, much of it still concentrated in bank deposits and money market funds. TreasurySpring’s platform addresses this large and growing market by providing modern infrastructure for corporate cash investment and diversification. TreasurySpring primarily sells to finance and treasury departments — including corporate treasurers, assistant treasurers, CFOs, and finance directors — at large corporates, funds, and financial institutions managing significant cash balances. Learn more about why we do what we do [here](http://www.treasuryspring.com). **The role:** Global Head of Marketing TreasurySpring is seeking a Global Head of Marketing to lead its global marketing organization and help define the category of modern treasury investment infrastructure. This is a senior leadership role at a fast-growing fintech scale-up operating at the intersection of capital markets and corporate treasury. The successful candidate will understand how finance leaders think about liquidity management, counterparty risk, diversification, and the tradeoffs between safety and yield in short-term investing. This role requires a marketing leader capable of educating the market, building credibility with finance leaders, and scaling global demand generation. The Global Head of Marketing will work closely with the CEO, CCO, sales leadership, and product teams to position TreasurySpring as the trusted platform for corporate cash investment. **The Marketing Challenge** TreasurySpring operates in a market where many finance leaders still rely on: - Bank deposits - Money market funds - Manual treasury processes The opportunity we have at TreasurySpring is to help treasurers understand a new model for managing corporate liquidity. Marketing must therefore combine category education, financial credibility, institutional trust, and enterprise demand generation. Success requires a marketer who understands how finance departments buy technology and financial infrastructure, not just fintech brand marketing. **Ideal Candidate Background** - The ideal candidate has experience marketing products sold to corporate finance and treasury departments. - This includes companies in areas such as treasury management systems, cash management infrastructure, enterprise finance software, or institutional financial platforms - More broadly, we are looking for candidates who have successfully marketed complex financial products to CFOs, corporate treasurers, and finance leadership teams. **Our Requirements** **1. Marketing Strategy & Leadership** Define and execute the global marketing strategy aligned with TreasurySpring’s growth and international expansion. Build and scale a high-performing global marketing team (currently 9). Partner with commercial and product leadership to refine positioning and messaging for treasury buyers. **2. Category Development & Market Education** - Help define and communicate the category of modern treasury investment infrastructure. - Develop educational content that helps finance leaders understand new approaches to corporate cash management. - Establish TreasurySpring as a trusted voice in treasury and liquidity management. **3. Demand Generation** - Build scalable demand generation programs targeting corporate finance leaders. - Develop campaigns across digital channels, events, partnerships, and industry communities. - Support global expansion across the US, Europe, the Middle East, and Asia. **4. Content & Thought Leadership** - Develop high-quality content for finance audiences, including treasury insights, liquidity strategy, market commentary, and educational resources. - Position TreasurySpring executives as thought leaders in treasury and liquidity markets. **5. Events & Industry Engagement** - Build TreasurySpring’s presence at major industry conferences and treasury events. - Engage with corporate treasury associations, CFO networks, and finance leadership forums. **6. Marketing Operations & Analytics** - Define and track marketing KPIs tied to pipeline generation and revenue growth. - Manage the global marketing budget and resource allocation. - Build scalable marketing systems and processes. - Leverage martech stacks and AI tooling in order to build scalable marketing practices and team performance. - Drive SEO, GEO strategies to optimize lead generation and discoverability of our platform. **Experience** - 10-15+ years of B2B marketing leadership experience. - Proven success marketing enterprise products to finance leaders, CFOs, or treasury teams. - Experience building marketing organizations in high-growth technology companies. - Strong understanding of enterprise demand generation and category positioning. - Exceptional communication and storytelling skills, particularly around complex financial products. - Comfortable operating in a hands-on scale-up environment. **What Success Might Look Like in the First 12-18 Months** - Clarify and strengthen TreasurySpring’s positioning as the leading platform for corporate cash investing. - Increase awareness and credibility with corporate treasurers and finance leaders globally. - Build scalable demand-generation programs that materially increase qualified pipeline. - Strengthen TreasurySpring’s thought leadership in treasury and liquidity management. - Continue building and developing a high-performing global marketing team. **What we offer:**Benefits - Competitive salary - Equity and bonus scheme - Unlimited Paid Leave - Hybrid office-working model - we're in a great location near Green Park station in London - Enhanced Parental Leave and Pay - Workplace Pension - Complete Bupa HealthCare Cover - Life Insurance - Income Protection Insurance - Access to Yulife (Employee Assistance Programme) - Remote Office set-up budget - Cycle to Work Scheme - A fun and dynamic working environment with regular team-building activities and events - **Head of Marketing & Communications — Antares — Los Angeles**: **About Us** At Antares, our long-term mission is to make clean energy abundant from Earth to the Asteroid Belt. We’re fueled by the belief that advanced nuclear energy can strengthen our military, solve the climate crisis, elevate global living standards, and expand humanity's presence in outer space. To achieve our mission, we’re building mass-producible, inherently safe, deployable microreactors that can be used terrestrially, underwater, and in space. The Antares team hails from SpaceX, the White House, the Pentagon, the Department of Energy, MIT, Rigetti Computing, General Atomics, Relativity Space, Ursa Major, and National Laboratories like Idaho, Oak Ridge, Los Alamos, and Savannah River. Antares has raised over $600M in venture capital from top-tier investors and has hundreds of million-dollars on contract with the military services, NASA, and the Department of Energy. **About the Role** Antares is seeking a Head of Communications and Marketing to build and lead a world-class function that advances the company’s growth, strengthens its position in the market, and reflects the standard of excellence expected across Antares. This leader will set the strategy, continually refine it as the company evolves, and drive the implementation plan for how Antares reaches and influences its defense, civil government, commercial, and international customers. They will also shape how Antares communicates with its broader stakeholder ecosystem, including investors, regulators, the public, state and Tribal governments, host communities, current employees, and prospective employees in order to attract the very best talent. The Head of Communications and Marketing will own the full communications and marketing function across Antares, with responsibility for turning strategy into disciplined execution. This includes proactive stakeholder communications, executive communications and preparation, events and conference strategy, customer-facing marketing, internal communications across Antares’ sites, brand and digital presence, crisis and issues management, and capturing and producing compelling content that brings Antares’ technology, people, progress, and mission to life. The Head of Communications and Marketing will report to the Chief Nuclear Officer, serve as a member of company leadership, and lead a team that includes the Communications Manager, Creative Lead, and external partners. The role will work closely across all company verticals and advise the CEO and executive team directly on messaging, positioning, priorities, and opportunities. Antares is looking for a proven communications and marketing leader who has helped take a startup through multiple stages of rapid growth, building and evolving the function as the company scales, raises capital, enters new markets, and reaches major commercial and organizational milestones. Success will mean a communications and marketing function that is tightly aligned with the business plan and consistently delivers tangible outcomes across Antares’ different business verticals. **Roles & Responsibilities** - Translate the company’s business objectives into a clear communications and marketing strategy and execution plan, with priorities and goals aligned to the needs of Antares’ business verticals and the company as a whole. - Own the events and conference program as a strategic business development channel, including the annual calendar, venue selection, executive speaking, physical presence and demonstrations, hosted meetings and side events, and the follow-through needed to convert each appearance into pipeline, partnerships, and policy progress. - Build the marketing function around the buyer, including positioning and materials for government, commercial, and international customers, web and digital presence, brand system, and programs that directly support customer engagement and business development. - Run stakeholder communications across the full ecosystem, including military services and program offices, DOE and the national laboratories, NRC and state regulators, Congress, host communities and local stakeholders where Antares is deploying, suppliers, investors, customers, and commercial partners, in close coordination with corporate strategy and policy. - Build and run internal communications as a core operating discipline, including all-hands, leadership updates, milestone communications, and site-to-site connective tissue that keeps the entire Antares team aligned on company priorities and public-facing messaging. - Give the CEO and leadership team a clear, consistent voice inside and outside the company, and own their preparation for testimony, media interviews, television appearances, podcasts, keynotes, conference panels, public events, and other high-profile engagements. - Own crisis and issues management, including developing response playbooks, preparing leadership, and conducting regular exercises to build organizational readiness for high-stakes situations. - Lead and develop the communications and marketing team, including the Communications Manager and Creative Lead, and oversee external partners and the resources required to execute the function effectively. - Provide timely, clear reporting to leadership on communications and marketing priorities, progress, deliverables, and outcomes. - Represent Antares at customer meetings, site visits, conferences, and other external engagements. **Basic Qualifications** - Bachelor’s degree required. - At least 10 years of experience in communications and marketing, including significant experience leading communications and marketing teams and functions. - Experience helping a high-growth startup scale through multiple stages of growth, including evolving the communications and marketing function as the company raises capital, enters new markets, and reaches major commercial and organizational milestones. - Demonstrated ability to build and execute integrated, multi-stakeholder communications strategies tied to measurable business objectives, with results to show for it. - Experience building an internal communications program at a company growing quickly across multiple sites. - Experience in defense, energy, aerospace, or another regulated, hardware-driven industry serving government, commercial, and international customers. - Experience leading crisis and issues management at the executive level. - Experience building and managing a team and budget. - Exceptional writing and editing, with strong editorial judgment and the ability to identify and develop compelling content, quickly become fluent in complex technical subject matter, and translate technical and regulatory topics into clear, compelling communications for non-expert audiences. **Preferred Skills and Experience** - Experience taking a company through a defining public moment, such as a first-of-a-kind demonstration, major government award, late-stage financing round, or IPO. - Ability to foster existing relationships and build new ones with national defense, energy, business, and technology press, as well as Congressional, Executive Branch, and agency stakeholders. - Investor relations or public-company communications experience. **Additional Requirements** - Ability to travel up to 25% for conferences, customer and partner meetings, site visits, and time with the team in Idaho Falls, ID; Aiken, SC; and Washington, DC. **Culture** At Antares, we like to specifically tie each role to our founding document’s set of values–here are the top five cultural values we think you should believe at your core to be successful: - *Think in Systems* - Energy and Defense are complex ecosystems with numerous stakeholders with competing priorities, conflicting policies, perverse incentives, and emergent and path-dependent properties. First principles thinking alone is insufficient. Think probabilistically and then take action. “If you want to be certain, then you are apt to be obsolete.” Over-optimizing the components often degrades the system - *Obsess over the End User* - The customer and end user are often not the same. We will never build globally competitive commercial products if we lose sight of our end users and their entire interaction with the product life cycle - *Be Unconstrained by Convention* - Our only limits are the laws of physics. Many, even experts, will say what we are working on is impossible. They said the same about SpaceX reusing rockets. Generationally impactful companies, by definition, must accomplish the seemingly impossible. If it were easy, it would have already been done. Never shy away from a solution because it has never been tried before, and never choose to do something because that's “how it's always been done” - *Go Where the Work I*s - Never miss a chance to meet a customer, user, or stakeholder face to face, even if that means hopping on a plane. If you can’t make it, find a teammate who can channel your intentions and go in your place. Deep work can be done from anywhere, but we believe teams are built in person, and aim to maximize our time together - *Operate in the Grey* - Embrace nuance in pursuit of truth. Question every fundamental assumption **Equal Opportunity** Antares is an Equal Opportunity Employer. Employment decisions are based solely on merit, competence, and qualifications, without regard to race, color, religion, gender, national origin/ethnicity, veteran status, disability status, age, sexual orientation, gender identity, marital status, mental or physical disability, or any other legally protected status. ## **ITAR Requirements** To conform to U.S. Government export regulations, applicant must be a (i) U.S. citizen or national, (ii) U.S. lawful, permanent resident (aka green card holder), (iii) Refugee under 8 U.S.C. § 1157, or (iv) Asylee under 8 U.S.C. § 1158, or be eligible to obtain the required authorizations from the U.S. Department of State. Learn more about the ITAR [here](https://www.pmddtc.state.gov/?id=ddtc_kb_article_page&sys_id=24d528fddbfc930044f9ff621f961987). - **Head of Marketing & Communications — FTI France SAS — Paris, France**: **Qui sommes-nous ?** FTI Consulting est le premier cabinet d’expertise mondial pour les organisations confrontées à des crises et des transformations. Nous travaillons avec de nombreuses entreprises internationales de premier plan, des cabinets d’avocats, des banques et des sociétés de capital-investissement, qui nous confient leurs enjeux les plus importants. Qu'il s'agisse de résoudre des litiges, de traverser des crises, de gérer les risques ou d'optimiser les performances, nos équipes réagissent rapidement face à des situations complexes pour avoir un impact concret et durable. Chez FTI Consulting, vous travaillerez aux côtés d’experts leaders dans leur domaine sur des projets d’envergure à fort impact. Dès le premier jour, vous ferez partie intégrante d'une équipe resserrée au sein de laquelle vous pourrez apporter une vraie valeur ajoutée. Vous évoluerez dans un environnement ouvert et collaboratif qui valorise la diversité, la reconnaissance, le développement professionnel et, le plus important, votre parcours. Êtes-vous prêt à avoir un impact ? **Head of Marketing & Communications – France (Director/Senior Director)** **About the Opportunity** FTI Consulting is on a strong growth trajectory in France, driven by its unique business model and positioning as well as the increasing visibility of its brand, experts, and capabilities among its key audiences. In this context, FTI Consulting is seeking a **Head of Marketing & Communications** to continue and accelerate its successful marketing strategy in France. The individual serves as a key leader in further helping FTI Consulting build a strong and distinctive brand platform in the French market, while advancing the firm’s reputation, soft-power and visibility both internally and externally. In particular they will be key in driving external relations of FTI France, connecting with the media, the press and the larger business network to promote our brand and experts. As such, the Director will bring together the various functions across marketing and communications (digital, PR, design, events, communications etc.) to ensure campaigns and projects are run effectively across France, leveraging marketing campaigns and strategies driven by the Global and EMEA marketing & communications teams and selectively creating dedicated ones for France. The Head of Marketing & Communications France reports directly to the Head of EMEA Marketing, with a dotted reporting line to the Co-Heads of France. Key activities include: - Actively engage with and act as an advisor to FTI Consulting’s Business & France Leadership Team to maximise local/regional/global client and business opportunities, irrespective of practices/sectors using sound judgment and marketing strategies. Reporting includes: Conduct monthly updates to the Head of France and the heads of business segments in France - Weekly meeting with Head of EMEA Marketing to provide oversight of all marketing initiatives - Serve as a member of the French Corporate Leadership Team (HR, Ops, IT, Finance, Legal, Marketing) to keep key leaders abreast of relevant marketing & communications activity - Work hand in hand with the Global and EMEA Corporate Marketing & Communications teams - Excellence in CRM management Develop plans and strategies focused on building FTI Consulting’s brand in France by leading, events, media & external relations including relationship with press, sponsorship and integrated marketing campaigns. Partner with business leaders to sharpen go-to-market plans and strategies and tailor marketing activation; design of commercial targets and roadmaps, design of marketing and commercial actions plans, etc. Nurture personal relationship with the key partners including relevant market associations and legal firms. - Manage team members in France and educate them on best practice across the full spectrum of Marketing, including working with global functional team members on Client Development, Campaigns, Content and Thought Leadership, Website, Events, Awards & Accolades, PR and Internal Communications. - Act as a point person for FTI Consulting France Clients and Markets activities, working with global team members to plan, develop and execute campaigns and initiatives to generate new business and revenue through relationship development, marketplace differentiation and client communications, including dedicated buyer campaigns (i.e. programmes for General Counsel, Private Equity/ Private Credit, CFOs, Digital etc). - Work with the EMEA Head of Marketing and Global Marketing Leaders and the French Leadership team, and other Marketing Leaders across the EMEA region to contribute and implement improvements to marketing, communications and marketing operations. Share best practices and lessons learned across the firm. - Take responsibility for budget and spend management including: Managing and coordinating assigned budgets across the communications and marketing teams, while working with the France marketing team and EMEA Head of Marketing to make recommendations to best optimise spend to accomplish overall goals. - Manage segment or sub-practice budgets and oversight on spend with external providers and negotiate external contracts to ensure costs remain within budget. - Systematic activity post-mortem (Start/ Stop/ Improve) - Manage, coach and lead the France marketing team (1 Manager, 1 Associate, 1 Intern) and its providers. This includes providing supervision, allocation and delegation of work where necessary, to ensure quality delivery across all deliverables, while coaching them in the development and fulfilment of their individual career aspirations. **Basic Qualifications & Experience** - Bachelor’s degree, MBA preferred. - 10+ years of related marketing, communications, operations and project management experience within professional services, such as a consulting or law firm. - Successful track record of working with senior leadership and management to drive transformation. - Demonstrated experience building, scaling and leading high-performing marketing teams. - Entrepreneurial mindset, with a track record of establishing or growing a marketing function or brand presence in a new or developing market **Skills & Competencies** - Ability to identify gaps in the market and spot opportunities to drive revenues. - Ability to interact, communicate, collaborate and build relationships with a wide variety of individuals across a global network, including effectively managing in a matrixed organization. - Although not an expert in all topics, the individual should be able to manage a multidisciplinary team of experts (digital, PR, design, events, communications etc.) - Ability to design and execute curated premium events. - Demonstrate a deep understanding of core stakeholders of our industry, key capabilities across FTI Consulting and stay abreast of the evolving competitive landscape. - Decisiveness and excellent use of independent judgment as well as the ability to continuously prioritize among multiple obligations and/or deliverables. - Executes with a sense of urgency and high degree of efficiency. - Ability to improve and evolve ways of working when necessary and encourage and empower the team to think outside the box. - Drive and take ownership for developing connections (both internally and externally) that will help deliver what is best for the firm’s stakeholders and add value to the firm. - Ability to navigate complex situations while applying firm policies and procedures to enable compliance across the organization. - Strong executive presence, with the credibility to advise senior leadership and the ability to engage in difficult conversations with senior business stakeholders. - Experience leading and coaching teams to support professional development and delivery of quality work outcomes. - Identify and sponsor appropriate assignments and experiences to help junior team members realize their potential and support their long-term career aspirations. - Proficiency in Salesforce, Eloqua or related marketing platforms, and Microsoft applications such as Excel, PowerPoint and Word. - Strong AI capabilities and expertise, including practical experience applying generative AI tools to content creation, campaign optimization and market intelligence, and the ability to champion responsible AI adoption across the marketing team. - Strong innovation capabilities: ability to bring new ideas on the table and leverage innovative marketing and communication tools to make a difference on the market. - Strong communication skills, including listening, verbal and written, are required; fluency in French and English is essential. - Exceptional proofreading skills and attention to detail are required. ***FTI Consulting est un employeur éthique et ne fait a ucune discrimination sur la base de la race, couleur, origine, religion, handicap physique ou mental, sexe, orientation sexuelle ou âge.*** ## FAQ ### What is the best resume format for a Head of Marketing role? Use a reverse-chronological format with a clear executive summary, core marketing leadership skills, and recent roles listed with measurable business outcomes. A Head of Marketing resume should quickly show strategy ownership, team leadership, budget responsibility, campaign performance, revenue influence, and cross-functional work with sales, product, and executive teams. ### How long should a Head of Marketing resume be? Most Head of Marketing resumes should be two pages, especially if you have director-level or executive marketing experience. Keep the first page focused on your strongest leadership scope, such as go-to-market strategy, demand generation, brand positioning, pipeline contribution, team size, and major campaign results. ### What should I include in a Head of Marketing resume summary? Your summary should describe your marketing leadership scope, primary growth channels, industry context, and measurable outcomes. For example, include experience with brand strategy, demand generation, lifecycle marketing, product marketing, marketing operations, or revenue-focused campaigns if those are central to your background. ### Which keywords should a Head of Marketing resume include? Useful keywords often include marketing strategy, go-to-market, demand generation, brand management, pipeline growth, customer acquisition, retention, marketing operations, CRM, analytics, budget management, team leadership, content strategy, paid media, and sales alignment. Choose keywords that match your actual experience and the job description rather than adding a long skills list without proof in your work history. ### Do certifications matter on a Head of Marketing resume? Certifications can help if they support your role scope, such as analytics, CRM, marketing automation, product marketing, or performance marketing credentials. They should not replace executive-level proof points like budget ownership, campaign results, team development, revenue influence, and strategic planning. ### Can I use the same Head of Marketing resume for every application? A single base resume is useful, but each application should be adjusted for the company’s marketing priorities. If the role emphasizes demand generation, brand transformation, product-led growth, or enterprise marketing, reorder your bullets and skills so the most relevant leadership outcomes appear early. Create a Job-Specific Head of Marketing Resume with LiftmyCV Create a professional, ATS-friendly Head of Marketing resume in seconds by pasting a job description. Or turn on per-job resume generation before starting auto-apply, so the AI agent adjusts your resume for each role.