Head of Marketing Resume Sample - ATS Template 2026

Qui sommes-nous ? FTI Consulting est le premier cabinet d’expertise mondial pour les organisations confrontées à des crises et des transformations. Nous travaillons avec de nombreuses entreprises internationales de premier plan, des cabinets d’avocats, des banques et des sociétés de capital-investissement, qui nous confient leurs enjeux les plus importants. Qu'il s'agisse de résoudre des litiges, de traverser des crises, de gérer les risques ou d'optimiser les performances, nos équipes réagissent rapidement face à des situations complexes pour avoir un impact concret et durable. Chez FTI Consulting, vous travaillerez aux côtés d’experts leaders dans leur domaine sur des projets d’envergure à fort impact. Dès le premier jour, vous ferez partie intégrante d'une équipe resserrée au sein de laquelle vous pourrez apporter une vraie valeur ajoutée. Vous évoluerez dans un environnement ouvert et collaboratif qui valorise la diversité, la reconnaissance, le développement professionnel et, le plus important, votre parcours. Êtes-vous prêt à avoir un impact ? Head of Marketing Communications – France (Director/Senior Director) About the Opportunity FTI Consulting is on a strong growth trajectory in France, driven by its unique business model and positioning as well as the increasing visibility of its brand, experts, and capabilities among its key audiences. In this context, FTI Consulting is seeking a Head of Marketing Communications to continue and accelerate its successful marketing strategy in France. The individual serves as a key leader in further helping FTI Consulting build a strong and distinctive brand platform in the French market, while advancing the firm’s reputation, soft-power and visibility both internally and externally. In particular they will be key in driving external relations of FTI France, connecting with the media, the press and the larger business network to promote our brand and experts. As such, the Director will bring together the various functions across marketing and communications (digital, PR, design, events, communications etc.) to ensure campaigns and projects are run effectively across France, leveraging marketing campaigns and strategies driven by the Global and EMEA marketing communications teams and selectively creating dedicated ones for France. The Head of Marketing Communications France reports directly to the Head of EMEA Marketing, with a dotted reporting line to the Co-Heads of France. Key activities include: Actively engage with and act as an advisor to FTI Consulting’s Business France Leadership Team to maximise local/regional/global client and business opportunities, irrespective of practices/sectors using sound judgment and marketing strategies. Reporting includes: Conduct monthly updates to the Head of France and the heads of business segments in France Weekly meeting with Head of EMEA Marketing to provide oversight of all marketing initiatives Serve as a member of the French Corporate Leadership Team (HR, Ops, IT, Finance, Legal, Marketing) to keep key leaders abreast of relevant marketing communications activity Work hand in hand with the Global and EMEA Corporate Marketing Communications teams Excellence in CRM management Develop plans and strategies focused on building FTI Consulting’s brand in France by leading, events, media external relations including relationship with press, sponsorship and integrated marketing campaigns. Partner with business leaders to sharpen go-to-market plans and strategies and tailor marketing activation; design of commercial targets and roadmaps, design of marketing and commercial actions plans, etc. Nurture personal relationship with the key partners including relevant market associations and legal firms. Manage team members in France and educate them on best practice across the full spectrum of Marketing, including working with global functional team members on Client Development, Campaigns, Content and Thought Leadership, Website, Events, Awards Accolades, PR and Internal Communications. Act as a point person for FTI Consulting France Clients and Markets activities, working with global team members to plan, develop and execute campaigns and initiatives to generate new business and revenue through relationship development, marketplace differentiation and client communications, including dedicated buyer campaigns (i.e. programmes for General Counsel, Private Equity/ Private Credit, CFOs, Digital etc). Work with the EMEA Head of Marketing and Global Marketing Leaders and the French Leadership team, and other Marketing Leaders across the EMEA region to contribute and implement improvements to marketing, communications and marketing operations. Share best practices and lessons learned across the firm. Take responsibility for budget and spend management including: Managing and coordinating assigned budgets across the communications and marketing teams, while working with the France marketing team and EMEA Head of Marketing to make recommendations to best optimise spend to accomplish overall goals. Manage segment or sub-practice budgets and oversight on spend with external providers and negotiate external contracts to ensure costs remain within budget. Systematic activity post-mortem (Start/ Stop/ Improve) Manage, coach and lead the France marketing team (1 Manager, 1 Associate, 1 Intern) and its providers. This includes providing supervision, allocation and delegation of work where necessary, to ensure quality delivery across all deliverables, while coaching them in the development and fulfilment of their individual career aspirations. Basic Qualifications Experience Bachelor’s degree, MBA preferred. 10+ years of related marketing, communications, operations and project management experience within professional services, such as a consulting or law firm. Successful track record of working with senior leadership and management to drive transformation. Demonstrated experience building, scaling and leading high-performing marketing teams. Entrepreneurial mindset, with a track record of establishing or growing a marketing function or brand presence in a new or developing market Skills Competencies Ability to identify gaps in the market and spot opportunities to drive revenues. Ability to interact, communicate, collaborate and build relationships with a wide variety of individuals across a global network, including effectively managing in a matrixed organization. Although not an expert in all topics, the individual should be able to manage a multidisciplinary team of experts (digital, PR, design, events, communications etc.) Ability to design and execute curated premium events. Demonstrate a deep understanding of core stakeholders of our industry, key capabilities across FTI Consulting and stay abreast of the evolving competitive landscape. Decisiveness and excellent use of independent judgment as well as the ability to continuously prioritize among multiple obligations and/or deliverables. Executes with a sense of urgency and high degree of efficiency. Ability to improve and evolve ways of working when necessary and encourage and empower the team to think outside the box. Drive and take ownership for developing connections (both internally and externally) that will help deliver what is best for the firm’s stakeholders and add value to the firm. Ability to navigate complex situations while applying firm policies and procedures to enable compliance across the organization. Strong executive presence, with the credibility to advise senior leadership and the ability to engage in difficult conversations with senior business stakeholders. Experience leading and coaching teams to support professional development and delivery of quality work outcomes. Identify and sponsor appropriate assignments and experiences to help junior team members realize their potential and support their long-term career aspirations. Proficiency in Salesforce, Eloqua or related marketing platforms, and Microsoft applications such as Excel, PowerPoint and Word. Strong AI capabilities and expertise, including practical experience applying generative AI tools to content creation, campaign optimization and market intelligence, and the ability to champion responsible AI adoption across the marketing team. Strong innovation capabilities: ability to bring new ideas on the table and leverage innovative marketing and communication tools to make a difference on the market. Strong communication skills, including listening, verbal and written, are required; fluency in French and English is essential. Exceptional proofreading skills and attention to detail are required. FTI Consulting est un employeur éthique et ne fait a ucune discrimination sur la base de la race, couleur, origine, religion, handicap physique ou mental, sexe, orientation sexuelle ou âge.

Posted 3 days ago

Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 115,000 colleagues serve people in more than 160 countries. JOB DESCRIPTION: WORKING AT ABBOTT: At Abbott, you can do work that matters, grow, and learn, care for yourself and family, be your true self and live a full life. You’ll also have access to: Career development with an international company where you can grow the career you dream of. Employees can qualify for free medical coverage in our Health Investment Plan (HIP) PPO medical plan in the next calendar year. An excellent retirement savings plan with high employer contribution Tuition reimbursement, the Freedom 2 Save student debt program and FreeU education benefit - an affordable and convenient path to getting a bachelor’s degree A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune. A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists. THE OPPORTUNITY: The Global Head of Market Access is the senior enterprise leader responsible for creating and leading a world-class Market Access Center of Excellence that serves as a growth engine for the Abbott Point-of-Care business. The role is accountable for shaping standards of care, influencing clinical pathways, generating economic evidence, securing reimbursement, enabling guideline adoption, and accelerating commercial adoption of both existing and future diagnostic innovations. The position leads a globally integrated function spanning Policy Advocacy, Payer and Reimbursement Strategy, Health Economics and Outcomes Research (HEOR), and Clinical Marketing. The role is responsible for ensuring that market access is embedded across the product lifecycle from early development through launch and lifecycle optimization, with particular focus on accelerating global growth of high-sensitivity Troponin-I (hs‑TnI), Traumatic Brain Injury (TBI) diagnostics, and future OEM new product introductions. Success is measured by adoption, utilization, reimbursement, and revenue impact. WHAT YOU’LL WORK ON: Develop and execute the global market access strategy aligned to OEM growth objectives Lead Policy Advocacy, HEOR, Payer Reimbursement, and Clinical Marketing functions (2-3 direct reports initially) Shape clinical guidelines, standards of care, reimbursement frameworks, and policy environments Establish global payer engagement and reimbursement pathway strategies. Develop pricing and value strategies in partnership with Marketing, including willingness-to-pay assessments, payer value narratives, pricing corridors, and support for Core Value Dossiers (CVDs) Oversee design and execution of HEOR, real-world evidence, budget impact, and cost-effectiveness programs Build global value dossiers, HTA submissions, economic models, and value communication materials Accelerate adoption of hs‑TnI and TBI solutions through clinical pathway transformation Lead access strategy for all future NPIs beginning in product development Create launch excellence processes and market access readiness requirements Build relationships with KOLs, clinical societies, HTA bodies, payers, government stakeholders, and advocacy groups Translate evidence into provider protocols, economic value propositions, and adoption programs Partner with Commercial, Medical Affairs, R D, Regulatory, Government Affairs and Marketing leaders Establish KPIs linked to adoption, utilization, reimbursement, revenue growth, and launch success Lead a globally aligned and locally executed operating model Manage budgets, talent development, organizational capability building, and succession planning REQUIRED QUALIFICATIONS: Bachelor's degree in Life Sciences, Health Economics, Public Health, Healthcare Administration, Pharmacy, Medicine, Business, or related discipline. Minimum 15 years of progressive experience in diagnostics, medical devices, life sciences, healthcare consulting, payer organizations, or market access. Minimum 10 years of leadership experience with global responsibilities. Demonstrated success influencing reimbursement, coverage, coding, clinical guidelines, and policy decisions. Proven track record leading global product launches and commercialization programs. Experience developing HEOR evidence strategies and HTA submissions. Experience working with major health systems, payers, government agencies, and professional societies. Experience managing multimillion-dollar budgets and international teams. Executive leadership capability with demonstrated global influence. Deep expertise in diagnostics, market access, reimbursement, HEOR, health policy, and healthcare systems. Strong strategic planning, organizational leadership, and change management skills. Advanced understanding of HTA methodologies, payer decision-making processes, and evidence generation. Ability to influence executive stakeholders internally and externally. Strong financial, commercial, and business acumen. Outstanding written, verbal, and presentation communication skills. Proven ability to build and lead high-performing global teams. Professional proficiency in spoken and written English. PREFERRED QUALIFICATIONS: Advanced degree (MBA, MPH, MSc, PharmD, MD, PhD, or equivalent). Strong understanding of emergency medicine, acute care, cardiovascular diagnostics, critical care, and decentralized testing environments. Experience working across multiple global regions and healthcare markets. Professional certifications in Health Economics, Market Access, HTA, Project Management, Regulatory Affairs, Public Health, Medical Affairs, or related disciplines. Proficiency in one or more additional business languages, including German, French, Spanish, Italian, Mandarin, Japanese, or Portuguese. APPLY NOW : Learn more about our health and wellness benefits, which provide the security to help you and your family live full lives: www.abbottbenefits.com Follow your career aspirations to Abbott for diverse opportunities with a company that can help you build your future and live your best life. Abbott is an Equal Opportunity Employer, committed to employee diversity. Connect with us at www.abbott.com , on Facebook at www.facebook.com/Abbott and on Twitter @AbbottNews and @AbbottGlobal The base pay for this position is $149,300.00 – $298,700.00 In specific locations, the pay range may vary from the range posted. JOB FAMILY: Marketing Support DIVISION: APOC Point of Care LOCATION: United States Princeton : 400 College Road East ADDITIONAL LOCATIONS: United States Lake Forest : J55 WORK SHIFT: Standard TRAVEL: Yes, 25 % of the Time MEDICAL SURVEILLANCE: Not Applicable SIGNIFICANT WORK ACTIVITIES: Keyboard use (greater or equal to 50% of the workday) Abbott is an Equal Opportunity Employer of Minorities/Women/Individuals with Disabilities/Protected Veterans. EEO is the Law link - English: http://webstorage.abbott.com/common/External/EEO_English.pdf EEO is the Law link - Espanol: http://webstorage.abbott.com/common/External/EEO_Spanish.pdf

Posted 2 weeks ago

About Us We’re building the world’s leading cross-border fintech for emerging markets - empowering families, fueling local economies, and changing how millions access financial services. Since our launch in 2019, we have transformed how money moves across borders with our operations spanning 6 out of 7 continents and covering both the busiest and most underserved (remittance) corridors. We tapped into a massive shift - from banks to phones - bringing digital finance to places where traditional systems never reached. The next stage of growth will fuel a network of services and products especially designed to make money more accessible to diaspora communities including local cards, and additional savings and payments features. We’re growing fast, backed by world-class investors, and scaling a product that blends real world impact with cutting edge fintech innovation . Here’s a little more: Founded by Harvard grads and 3-time founders who previously built Segovia (acquired) and GiveDirectly ( $300M revenue, fastest-growing NGO in the world) Backed by top investors including Spark Capital, Canaan, Reid Hoffman, Breyer Capital, Unbound, Wamda, and more Built by global top performers from Bain, Google, McKinsey, Uber, Checkout, Bolt, and beyond - we move fast, stay humble, and care deeply about our mission Truly global team - 250+ people, 50+ nationalities, 50+ languages Guided by our values - ownership, impact, humility, and heart - in deed, not just word THE ROLE We're looking for a Head of Lifecycle Marketing to own the full user journey across a global customer base, from first send to loyal advocate. This is a hands-on leadership role where you'll set the strategy and drive execution across markets and channels. Your focus spans the entire lifecycle: activating new users, deepening engagement, and maximizing long-term retention and value. You'll own every lifecycle channel: Email, Push, SMS, In-app messaging, and WhatsApp, and serve as the connective tissue between Product, Data, and Growth. You won't be doing this entirely alone: you'll have access to external agencies and contractors where needed, and as we scale you'll have the opportunity to grow a team around you. This is a rare opportunity to shape something from the ground up at a company where the work actually matters. WHAT YOU'LL DO Own the global lifecycle marketing strategy across the full customer journey, from activation and onboarding through engagement, retention, and win-back. Design, build, and iterate multi-channel campaigns across Email, Push, SMS, In-app, and WhatsApp, tailored to diverse audiences across markets and corridors. Develop and run a rigorous experimentation program: A/B tests, multivariate tests, holdout groups. You live and die by results. Instrument and obsess over lifecycle KPIs including open, click, and conversion rates, retention rates, LTV, payback, and more. Work with Data to build segmentation models that ensure the right message reaches the right person at the right moment, across every market we operate in. Define the MarTech roadmap for lifecycle: evaluate tools, own integrations, and ensure the stack scales with the business. Leverage AI tools natively across strategy, segmentation, content, and execution to move faster and operate at a higher level of sophistication. Be a vocal advocate for the customer inside the company, bringing user empathy into every brief and campaign. WHAT WE'RE LOOKING FOR 8+ years in lifecycle, CRM, or retention marketing, ideally at a consumer mobile app, fintech, or high-growth B2C company. Proven track record of improving lifecycle metrics across the full funnel. You can speak concretely about experiments you ran and the results you drove. Deep channel expertise across at least 3 of our 5 channels (Email, Push, SMS, In-app, WhatsApp); experience with all 5 is a strong plus. Strong analytical instincts. You're comfortable working closely with data and analytics teams, and you make decisions based on evidence. AI-native approach: you use AI tools actively and fluently across lifecycle strategy, segmentation, copywriting, and execution, not as a novelty but as a core part of how you work. Hands-on experience with a major ESP/CRM platform (Braze, Iterable, Klaviyo, or similar). Experience working effectively with global, cross-functional, and cross-cultural teams. You know how to build relationships and drive alignment across time zones and functions. A player-coach mentality: you're energized by doing the work yourself, and equally comfortable briefing in external partners, agencies, contractors, and freelancers, to extend your capacity where needed. Genuine curiosity about our customers. Many are immigrants sending money home to family, and understanding their lives makes your work better. NICE TO HAVE Experience in international markets or with multilingual lifecycle programs. Familiarity with mobile attribution and deep-linking (Branch, AppsFlyer, Adjust). Background in financial services or regulated industries. Experience building a lifecycle function from the ground up, not just inheriting one. Taptap Values Impact first Team next Accept reality Propose solutions Win with grit Be proactively candid, with yourself and others Love the particular Own it Create positive energy Maybe, even have fun Taptap Send is an equal opportunity employer dedicated to building an inclusive and diverse workforce. All employment decisions are decided on the basis of qualifications, experience and business need. We strongly encourage applications who are members of underrepresented communities to apply. If you require reasonable adjustments to be made during the recruitment process, please do not hesitate to let us know. Any information you provide us in this respect will only be used to accommodate your requirements. Note: we recognize imposter syndrome is real - any candidate that does not perfectly fit every characteristic of this role is still strongly encouraged to apply.

Posted 1 week ago